Construction is underway on the Sunset Amphitheater, a 20,000-seat venue that’s set to change McKinney’s entertainment scene when it opens in 2026. Developed by VENU Holding Corporation, the project will cost $300 million and aims to bring in 70 national-level concerts each year. It will include VIP suites, climate-adaptive features, and even a Troy Aikman–backed private club. But long before construction started, this land had a much quieter past.
From Farmland to Freeway Interchange
The site sits at the northeast corner of US-75 and SH-121, near 800 Shelby Drive, just behind the Sheraton McKinney Hotel and Medical City McKinney. In 1938, aerial images show the land was entirely agricultural—no roads, no structures, just a patchwork of fields typical of Collin County at the time.
By 1958, the area showed early signs of infrastructure, including the emerging alignment of what would become SH-121. Yet the specific amphitheater site remained unchanged, still rural and undeveloped.

In 2001, everything shifted. Aerial views show US-75 fully constructed with overpasses in place, and urban development creeping in from all sides. Residential neighborhoods and commercial properties began to frame the lot. Even then, the specific 46-acre parcel where the amphitheater will rise was still untouched land surrounded by growing city density.
A Venue Built to Impress (and Keep It Quiet)
According to VENU, Sunset Amphitheater will be the company’s largest venue, surpassing its Ford Amphitheater in Colorado Springs. Plans include 295 fire pit suites—some priced as high as $800,000—with lifetime ticket access and on-site food and beverage service, outlined on the official project site.
It will also feature the Aikman Club, a $150,000 members-only lounge backed by the former Dallas Cowboys quarterback, as reported by the Dallas Morning News. Capacity will scale seasonally, from 20,000 in warm months to around 5,000 when enclosed in colder weather.
VENU has addressed concerns about noise and traffic with an aggressive mitigation plan. This includes directional speaker arrays, sound walls, an enclosed stage, and a curfew of 10:30 PM on weeknights and 11:30 PM on weekends. These strategies were detailed in the city’s development brief.
Parking is also being accounted for with 5,100 on-site spaces and traffic modeling that includes rideshare assumptions. The project is part of a larger wave of development in McKinney, which includes a $200 million surf park and a major airport expansion, according to Community Impact.
This section of McKinney stayed rural for decades, only filling in during the late 1990s and early 2000s. Now it’s taking on a whole new role as one of the region’s major entertainment hubs.
Last Updated on June 1, 2025 by F.E.M
