It’s been nearly two months since H‑E‑B opened its long-anticipated Melissa location at the northeast corner of U.S. 75 and Highway 121. The 131,000-square-foot store quietly became one of the most steady sources of foot traffic from across the region.
Now that the opening hype has settled a bit, how are things going?
What the Store Offers
Melissa’s H‑E‑B brought a major grocery experience to a fast-growing area just north of McKinney. The store includes:
- A True Texas BBQ drive-thru restaurant
- Full-service pharmacy with drive-thru
- Curbside pickup and home delivery
- Sushi counter, fresh tortillas, and local Texas products
- In-store cooking demonstrations and organic produce
- Environmental features like LED lighting and CO₂ refrigeration
It’s also one of the chain’s largest in the region, positioned near Buc-ee’s and other fast-developing sites.
Customer Feedback So Far
Since opening, the store has collected a mix of glowing and measured reviews. Here’s what shoppers have been saying:
“Carts and building are pristine.” — Yelp, June 2025
“Try the handmade tortillas… sooo good and buttery!”
“Fantastic. Grand openings at H‑E‑B are always a must.”
A few reviewers noted early issues with long lines, parking congestion, and inconsistent BBQ quality. Employees on Reddit mentioned they’re still adjusting to high demand and new staffing. Despite the hiccups, the general mood is positive — and many consider it a huge win for the area.
Regional Impact
The store opened alongside a $40,000 donation from H‑E‑B to Melissa ISD schools, part of the company’s continued push into North Texas. It’s the fourth H‑E‑B in Collin County and part of a broader expansion that includes locations in Prosper, Frisco, and Forney.
Traffic around U.S. 75 and Hwy 121 has picked up, and development continues nearby. Even two months in, Melissa’s H‑E‑B is shaping up to be more than just a grocery store — it’s becoming a key piece of the city’s retail hub.
Last Updated on July 12, 2025 by F.E.M